Bram Belloni – Visual artist, Amsterdam

The Business of becoming an Artist

In the Advanced Research and Development series I am working on a methodology for, and document the process of, becoming an artist.

Step 1 – move into a new workplace, creating an environment where you can perform and produce at best.

To work, create and perform you need a workplace. Ideally a place where you can get into a mental state to focus and produce, shielded from the outside and a place where you can store all instruments and stock up materials.

The fundament that starts all.

Artwork in the series: The Workspace by Bram Belloni — **The Workspace – Specifications**
*“Give me the specs, and I define its purpose”*
Collage, Mixed media, H 30,2 x W 40 x D 2,2 cm, 2023

Artwork The Workspace - Ethics & Codes by visual artist Bram Belloni. The work resembles a warning sign wit text Supervise your Children — **The Workspace – Ethics & Codes**
*Supervise your children, No. I*
Acrylic paint on wooden panel, H 30,4 x W 24,5 x D 3 cm, 2023

Artwork titled The Workspace - Supplies by Bram Belloni. The work is a trichrome image, picturing a still life with food for 1-2 weeks, used in Bram Belloni's workspace. — **The Workspace – Supplies**
*Nutritions for 1-2 weeks including lunch, snacks and beverages*
Trichrome photographic image, W 100 x H 75 cm, 2023

In practice it is often a constant battle against shortage of space, clutter, money issues, fear of termination of lease and many other distractions that keep you from creating and producing.

To fight this battle I am researching and developing a workplace code. Work ethics and organisation procedures and put it into practice in the new place.

Inspired by how larger cutting-edge organisations operate (The Toyota Way, Skunkworks/Lockeed, the US Navy), artist Tom Sachs and how artists and craftsmen in general organise their workflow and daily operations.

Recurring themes are; workplace organisation and inventarisation, specifications (“Show me the specs, and I define its purpose”), efficiency and consistency and treating the workspace like a temple (“It will set you free”).

Impression of art works by Dutch visual artist Bram Belloni on display during exhibition BOGOTÁ Art 2023, Halfweg, September 2023. — **BOGOTÁ Art 2023**
Impression works Bram Belloni at BOGOTÁ Art 2023 group exhibition – September 2023, Halfweg

Impression of art works by Dutch visual artist Bram Belloni on display during exhibition Vrijpaleis Open, Vrijpaleis Gallery December 2023. — **Vrijpaleis Open**
Impression works Bram Belloni at Vrijpaleis Open group exhibition, Vrijpaleis Gallery – December 2023, Amsterdam

This is a work in progress.

Next step: research and development of a business structure, monetisation and proposition.

Follow the progress here;
instagram @belloni_rd